Simulation
Strategy & Corporate Development
Simulate Strategic Moves Before Capital Is Committed
Evaluate acquisition, expansion, and investment scenarios against a live organisational model.
Live Enterprise & Market Data Sync Active
Pulling: Pricing (ERP) · CRM pipeline · Market share · Competitive intel · Gross margin Workflow 1 — Competitive Response Matrix
X: Probability of competitor response · Y: Margin impact · Bubble size = Revenue at risk
Most likely scenario
Promotional escalation
Probability
64%
Margin impact
−2.3%
Revenue at risk
£18M
Response scenarios
Promotional escalation64% · −£6.4M EV
Price war22% · −£14M EV
Distribution shift9% · −£4M EV
No material response5% · £0
Causal timeline
01
Competitive Response Matrix
Risk envelope feeds portfolio frontier.
02
Matrix → Frontier
Response matrix feeds risk-adjusted NPV and capital allocation.
03
Risk-Adjusted Portfolio Frontier
Frontier feeds governance dashboard.
04
Frontier → Governance
Portfolio frontier feeds governance triggers and rebalance rules.
05
Strategic Governance Dashboard
Strategic decisions committed to planning system.
Expected value impact−£6.4M
Downside tail risk−£14M
Establishes strategic risk envelope.
War-game model written back to strategic planning system
++++
Trusted by Strategy Leaders Worldwide
++Book a Demo
Strategy & Corporate Development Use Cases
Geographic Expansion Analysis
Test Market Entry Without Blind Spots. Model expansion into new regions against demand, supply chain capacity, margin structure, and capital requirements before scaling.
++
Game-changing technology that delivers real value with use cases
Adopted by forward-thinking executive teams, Nimbus connects finance, operations and commercial data into a unified causal model — empowering leaders to simulate strategy, quantify ROI, and act with zero decision latency.
// White PaperFebruary 2026 Release
Dynamic Decision-Making
A New Paradigm for CFOs & COOs
Intelligence Infrastructure
From Context to Consequence
Every operation shares organizational context. Every decision is traceable. Every outcome propagates. Nimbus connects your business processes through a shared model of cause and effect.
Learn more++
Our Latest Thinking
Rebuilding Trust in Global Agri-Food Supply Chains
How simulation-driven decision-making and digital twins can help rebuild trust and resilience in global agri-food supply chains.
The Alignment Imperative in Modern Automotive
Senior executives at leading OEMs recognize that today's market pressures – surging EV competition, software-defined vehicles, volatile supply chains, and AI-driven planning – demand unprecedented cross-functional collaboration. Yet most product, engineering, supply-chain, sales and marketing teams remain trapped in silos, each with its own data, assumptions and priorities.
Closing the Gap: Real-Time Market Signals for FMCG Product Innovation
Traditional FMCG product research methods increasingly fall short in today's fast-moving markets. Companies often rely on static dashboards, quarterly reports and one-off surveys that only capture lagging indicators of consumer behavior and market conditions.