Ag
Manrope
Primary sans
Headlines, body, UI, navigation
Brand
The Nimbus brand.
A frontier AI ecosystem for operators. These are the marks, colors, type, and voice that hold the brand together across product, marketing, and partner surfaces.
Logo
The wordmark & mark
Clear space
Keep padding equal to the cap-height of the wordmark on all sides. Never let text, imagery, or edges crowd the logo.
Minimum size
Wordmark: 96px wide on screen. Mark alone: 24px. Below these, legibility drops.
Color variants
Use nimbus-new.svg on light backgrounds, nimbus-new-dark.svg on dark or photographic backgrounds, nimbus-mark.svg when only the mark fits.
Don'ts
Don't recolor, rotate, stretch, add shadows, or place on low-contrast backgrounds. Don't animate the wordmark.
Color
Palette
Forest anchors the brand. Workstream green, governance wine, perception blue-pink, wiki and lifecycle cobalt map to product surfaces.
Forest anchor#193a29
Forest deep#1f4534
Forest mid#285540
Workstream dark#0b3d2e
Workstream mid#059669
Workstream bright#00ff9d
Governance dark#381622
Governance mid#7a2848
Governance bright#fb7185
Perception dark#2a3d7a
Perception mid#6b3d8a
Perception bright#af51cc
Wiki dark#142d52
Wiki mid#2563a8
Wiki bright#7dd3fc
Lifecycle dark#142d52
Lifecycle mid#2563a8
Lifecycle bright#7dd3fc
Ink#193a29
Warm ink#241812
On dark#f5ede6
Typography
Type system
Ag
JetBrains Mono
Mono / eyebrows
Eyebrows, labels, code, metadata
Ag
Orbitron
Display accent
Limited display use - product surfaces
Ag
Michroma
Display accent
Reserved for hero / brand moments
Voice
How we sound
Operator-first
Write for the people running the work, not evaluating the model. Lead with the outcome, not the architecture.
Governance without theatre
Approval gates, audit trails, and human-in-the-loop are features, not footnotes. Say what they prevent, not just that they exist.
Owned intelligence
The asset is the graph, not the model. Frame every capability around what stays inside the customer's walls.
Plain words
No "compounding intelligence", no "AI-powered", no "next-generation". Concrete verbs, named systems, real numbers.